Strategy & Data Portfolio · London, UK
I help teams understand performance, spot opportunities, and turn complex data into clear recommendations, dashboards, and strategic action.
Currently at Asteria Advisory

Strategy and data analyst with experience across financial services, retail, and technology.
I graduated with a First Class Honours BSc in Finance and Management from the University of Edinburgh, where I specialised in financial modelling, business analytics, and strategy. My dissertation focused on data-driven demand forecasting in retail supply chains.
Since graduating, I have worked across financial services and retail analytics, moving from consulting-style project work at university to investment reporting at Northbridge Capital, and now leading analytical workstreams at Asteria Advisory in London.
My work sits at the intersection of strategy, analytics, and commercial impact. I build the dashboards, models, and reporting systems that help leadership teams understand performance and make better decisions, faster.
Portfolio
From Edinburgh to London. Each section covers one chapter of the journey in full.
Academic Background
Career History
Technical Capabilities
Selected Work